Batik Store – Start with why?
November 21, 2011 Leave a Comment
Start with why?!. After watching Simon Sinek video on “How great leaders inspire action” you can find it here link. I also want to start my action with Why?. Why am i doing this?.
Simply put, i want to deliver Indonesia Batik to the world.
Batik is already popular in Indonesia, people commonly wear it every day and it also become essential for ceremonial costumes. Honored guesses like Barack Obama and Bill Gates also wore Batik during their visits to Indonesia. It’s more and more likely Batik has become a unique identity of Indonesia people.
You can find more about batik in wiki link
Well.. will people outside of Indonesia bite this?
I don’t know but worth to try. I myself prefer Batik that i can wear everyday, casual but not formal. Is there any kind of Batik like this? hmm.. must search for suppliers, i will just assume there are suppliers.
Okay what next?
I want the store to be filled with kinds of Batik: Batik tulis, printed batik, fashion, daily, formal, shirt, skirt, pants whatever the suppliers may have. I want the people feel good when browsing and exploring, within their budget, easy to purchase, can track their purchase and received their ordered within 7 days.
How to do this?
I’ll use web and mobile as store. Especially mobile, i love it! i usually browse using laptop when i’m in office and use mobile phone when i’m on train or somewhere else. I will facilitate this two media so more and more chances the people know about the products, they might purchase from the store.
Who’s the buyer?
Will provide batik for ladies, men, teenager and kids. I will focus on Asia Pacific market first.
What do you think guys? leave your comments below. Thanks!